Tuesday, June 23, 2015

Best And Worst Time to Buy a Car

Automotive MarketingAs an automotive dealer you are probably searching for new techniques to boost your sales. In this article we are going to use a different approach of thinking in order to reach our goal. We are going to take a look on the best and worst times to buy a car from the buyer perspective.

According to United Services Automobile Association; time indeed plays a critical role in the price of purchased cars. As a buyer you most probably did your research, examined your budget, what is left is to pick up the best time to get a good deal.

1) Best time to buy.

Automotive pricing and information website TrueCar's statistics show the winter months offer the greatest potential discounts, but that doesn't necessarily mean you should wait until then to buy a new car.

Remember, near the end of the year most inventories become more limited, so even though great discounts may be available, they might not necessarily be on the exact model you're shopping for. So if you have your heart set on something, think about whether the extra savings is worth potentially missing out on the car you really want.

2) Worst time to buy.

Statistics show springtime probably isn't the ideal time to buy a new car. More people are out and about as winter weather clears, and tax refund checks are warming consumers' pockets.

With summer days ahead, more shoppers with a little extra cash in hand are looking for their next new car — which means dealers don't need to offer quite as many discounts to entice those eager shoppers to buy.

3) More considerations to be taken in account.

  • Shop early in the week.

On weekends, salespeople typically have their hands full with a large number of shoppers. Shopping on Monday or Tuesday can get you more personal attention.

  • Shop at the end of the month or quarter.

Salespeople are judged on their sales performance. At the end of the month or quarter, any sale might help them keep their jobs. A hungry or desperate salesperson can be your best ally when making the deal.

  • Make your offer later in the day.

If a salesperson hasn't racked up a sale all day, he or she may be more amenable as the minutes tick down to closing time.

  • Look at outgoing models.

Shop for last year's models when the new ones are due or just rolling into the showroom. The dealership wants to sell new cars and will be more willing to make deals on older models to get them off the lot.

Having known all the facts about the trends of buying as related to time; I encourage you to dig more in this topic to reveal more facts. After that you can reverse engineer the process into your favor.

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