Sunday, June 14, 2015

Points to Include in Your Real Estate Infographic

Real Estate Marketing
In a previous article we tackled the importance of an infographic towards a successful home sale. We have already known that the combination of textual and visual information results into a stunning, eye-catching and lively presentation of your selling stance.

It's like giving your sales talk a louder voice without actually speaking out. Today we are going to go further in this topic; you'll be given some insights on what you can put in your infographic.
1) The reason why you are selling it.
The very first point to take in consideration is to provide the cause of your selling "the why". Honesty matters a lot and yes, it transcends even in an advertisement you are sending out. More than being true to your prospective buyers; be true to yourself as to why you are selling your house. Write the reason like you are liquidating the house to buy another property, to move into another place, to fulfill job duty, or even to repay other debts.
2) The strongest selling points of the house.
Your infographic should also have attractive flavors. More than the visuals and colors that make it lively an entertaining, you should also focus on giving it an essence. You are selling your house and you should market it the way you were compelled to buy it sometime ago. Highlight its strengths such as the number of rooms, bathrooms, and square footage.
3) Present some trivia.
Home buyers will be more interested if you can present some odd facts about your house. There are many sources of unusual information within your house. You should be observant. For instance, tell why you are growing one kind of flowering plant only, who frequents your house during vacation times, and what tourist attractions are reachable nearby. If there is an important person living nearby or perhaps dropped by your house or lived in it before you owned it - tell these pieces too!
4) Have a point of comparison.
Numbers always present a great deal of information especially in the comparative aspect. Convince your buyers that your house is the right fit for them. Compare it to other homes for sale and capitalize on the good aspects such as its lower price, tax benefits, and insurance coverage. Match it with nearby homes in the village or community which have quite the same features as your home.
A Successful infographic can be very much used as a marketing platform. It can be used to tell other people that you are ready to leave your home to seek a new one and that their ownership is warranted to take over the piece of property you lived and loved.

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