Monday, August 31, 2015

How to Market Your Dealership on Facebook?

Automotive MarketingTo many dealerships online marketing is still a difficult tool to master; especially marketing on social media platforms. While it's not new by the web's standards, businesses have only just begun to tap into its true potential over the last couple of years.

Sunday, August 30, 2015

Want More Customers to Your Dealership? Market to Your Employees

Automotive Marketing
Your employees are the backbone of your dealership business and have the most impact on your customer loyalty. If that sentence made you cringe, you probably aren't doing all you can to ensure your employees are actively engaged and have the tools and guidance necessary to fully do their jobs.

Saturday, August 29, 2015

5 Branding Strategies Any Business Can Utilize

Brand Marketing
You think branding is for large companies only; well then think again. In the words of Robert Kiyosaki; "If you are not a brand, you are a commodity". So why is it that so few small-business owners invest in building their brands?

Friday, August 28, 2015

6 Neuromarketing Principles That Are True for Every Business

Marketing
Of all the scientific fields and developments that have been adopted by marketers worldwide; neuromarketing is one of the most fascinating and rapidly evolving. The field of neuromarketing was first developed in the 1990s by psychologists at Harvard University, and it has since become a significant influence on modern marketing techniques.

Thursday, August 27, 2015

Get More Twitter Followers in 5 Steps

Internet Marketing
In today's hectic world it's very difficult to effectively position your business in the market. Social media channels are swarming with lots of competitors and you will need to double your efforts to reach hot prospects. Twitter, for instance, is a great platform to market your business. We all want more followers on Twitter, and we want to increase our followers fast.

Wednesday, August 26, 2015

Automate Your Social Media in 4 Steps.

Internet MarketingAre you willing to automate your social media during the holiday seasons? No one can deny that in the middle of family gatherings, holiday parties and gift shopping social media marketing can be easy to neglect, however it is also a great opportunity to invest in existing customers, acquire new ones and drive sales over the holidays. Take advantage of this opportunity without compromising your own holiday fun by automating your social media.

8 Tricks Auto Dealers Can Use to Increase Their Show Rates

Automotive MarketingIn the hectic environment of the automotive business, handling internet leads can be very challenging. The lack of response by customers, the appointments that don't show and the unrealistic expectations often frustrate internet managers and dealers.

Tuesday, August 25, 2015

The Shortest Distance Between Two Points is Direct Marketing

Automotive Marketing
In today's fragmented marketplace, new marketing strategies provide cost-effective alternatives to indirect media. Do you still spend thousands of dollars every month on mass marketing tactics that don't add measurable profits to your bottom line?

Monday, August 24, 2015

Neuromarketing: 5 Cutting Edge Pricing Tactics

MarketingOne of the most fascinating fields to arise over the last few decades is called neuromarketing; well this new field of science represents the intersection of Madison Avenue skyscrapers and subatomic synapses of the brain.

6 Steps For an Effective Digital Marketing Plan

Internet Marketing
Every business, whether big or small, needs a marketing plan. The marketing planning process for online businesses is a step by step process that outlines what a business wants to achieve, how it will achieve it, by when and who will launch and manage it.